WA retail marijuana sales spike 79% on 4/20

April 20th is the de facto “black Friday of the cannabis market” and is the fourth biggest sales day of the year for Washington marijuana retailers behind only New Year’s Eve, Christmas Eve, and the day before Thanksgiving.

For April 20, 2017, lemonhaze.com calculated a 79 percent jump in daily sales revenue, compared to the average daily sales for the first 19 days of April. Lemonhaze also calculated a 73 percent jump in daily sales compared to the average Thursday in 2017. “420 was a monster success this year.  We had all hands-on deck and still barely kept up with it.  It’s the best holiday of the year.” According to Alden Linn, owner of World of Weed retail shop in Tacoma.

Recreational marijuana is one of the fastest growing industries in the county.  Currently Washington state has 365 active retailers compared to 251 this time last year.  In the last year, there has been a 45 percent increase in the number of cannabis retail stores in Washington, and a 61 percent increase in sales between April 20, 2016 and April 20, 2017.

Inventory type breakdowns for April 20, 2017:

  • Flower 77% increase in sales versus average day in April 2017
  • Extract 81% increase in sales versus average day in April 2017
  • Edible 65% increase in sales versus average day in April 2017
  • Liquid Edible 64% increase in sales versus average day in April 2017
  • Mixed Infused 145% increase in sales versus average day in April 2017
  • Mixed Packaged 98% increase in sales versus average day in April 2017
  • Topical 30% increase in sales versus average day in April 2017

According to retail owner Ian Eisenberg of Uncle Ike’s, Washington’s second largest retailer in 2016, “420 was bonkers!  Two years ago, it was primarily pot heads celebrating 420. This year it was moms, dads, grannies and everyone else excited about getting high!  God bless America!”.

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